Starting my advertising career in Detroit on Ford advertising, I took on a unique challenge as the sole producer from the Detroit office - helping establish the Broadcast Department in Orange County, California, following Ford's relocation of its PAG (Premium Automotive Group) to Irvine where I produced content for Jaguar, Land Rover, and Lincoln-Mercury vehicles.

My journey then led me to Deutsch, LA, where I produced numerous award-winning content for various clients. Notably, I produced a Super Bowl spot for General Motors Corporate that Time Magazine awarded as one of the "Best 10 Super Bowl Spots of the Decade." From there, I was promoted to Executive Producer on Dr. Pepper Snapple Group (now Keurig Dr. Pepper), where I produced one of the first integrated campaigns, taking on multifaceted roles as a producer of TV, video, still, and online content during an innovative period in advertising.

In 2012, I returned to my hometown to help Goodby open its Detroit office after it won the Chevrolet account. Then, collaborating with the Chevy global team from McCann, NY, we successfully launched the "Find New Roads" campaign under the “Commonwealth” name in 2013. When McCann took over the full account under Commonwealth//McCann, I became the Executive Producer leading global Chevy production at Commonwealth//McCann, along with motorsports and multicultural work with Spike DDB and Casanova.

In 2015, I joined Organic Detroit, the pioneering digital agency formed in the 1990s, to lead the development of a Content Production department, My team managed all content production for the Detroit, New York, and San Francisco offices, demonstrating agility and creativity across various budgets, including TV, digital, social, and experiential campaigns.

As of 2019, I reside in Richmond, Virginia, and serve as an Executive Producer at The Martin Agency, a three-time Agency of the Year and twice recognized by Fast Company as one of the Most Innovative Companies. In this role, I oversee content production for a range of notable brands, including Anheuser-Busch (Bud Light, Bud Light Seltzer, Busch Light, NÜTRL, and Cutwater), UPS, and Scotts Brands (Miracle-Gro, TomCat, Scott’s). And previously, I was the Executive Producer on DoorDash, CarMax, Santander Bank, Buffalo Wild Wings, Hasbro Gaming Classics, Happy Egg, and Papa Johns’s brands. I am proud to lead a stellar team in delivering impactful content across the whole gambit of content, social, and experiential.